Costly manual resources
With a rapidly growing customer base, thousands of good users, and an increasing spend volume to boot, Curve can also pick up the attention of fraudsters. The ability to quickly add new cards with the Curve app and then use them within moments is of particular interest to malicious users who try to circumvent Curve’s many layers of account authentication, resulting in expensive manual resources for fraud reviews and chargeback management.
Because their user base is ever-growing, Curve works hard to understand who their customers are and ensure that the card users are who they say they are. Curve has identity verification methods in place, and various teams within the company investigate new and existing users. However, with business growing at such a pace, Curve has taken to preemptively knocking out the growing threat of fraud.