Dynamic Friction: Delivering the Right Experiences at the Right Time
Ebook
Dynamic Friction: Delivering the Right Experiences at the Right Time
The expectations of online consumers have drastically changed in recent years. Not so long ago, shipping times hovered in the 2-4 week range. Now, even 2-4 days seems like an eternity to wait. Consumers want the least amount of friction in their online experiences — from account creation to checkout and beyond.
Read this ebook to learn:
- The fundamentals of Dynamic Friction
- How to deliver custom user experiences based on risk
- Why multi-factor authentication is critical to stopping account takeover
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https://pages.sift.com/rs/526-PCC-974/images/ebook-dynamic-friction-delivering-right-experiences.pdf
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