Finding a fraud solution to protect customers, partners, and their own business
PartnerStack was initially only focused on transactional fraud on the end-customer side, but soon started to see fraudulent behavior on the partner side as well. They were faced with self-referral abuse, in which sellers tried to impersonate themselves and use their own link to generate revenue, at the expense of PartnerStack. Fraudsters were also attempting to game the rewards system by signing up for as many programs as possible.
As these more advanced forms of fraud began popping up, the team recognized they needed a more sophisticated solution. Their original fraud platform was outdated, limited to email address and IP signals, and simply couldn’t keep up with the abuse they were battling. As a publicly-accessible marketplace, it was crucial for PartnerStack to maintain a trustworthy and secure platform—for customers, partners, and their own bottom line.